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So that left a really bitter taste in the mouth of pretty much everybody, so he started to lose people at that point. InNardone set out to build a social network for students called Unii from an office on Berkeley Street in London. He had an amazing network of very, very high net worths from all of the world, including many Italians. But when he asked the employee what had him so agitated, he got the worst news that an app startup can get: One former employee said the trip was to a "supposedly quiet beach to have a relaxed weekend so they could think about stuff. Originally, Fling was a messaging app for iPhone and Android that tried to take you beyond the limits of your own social circle. Nardone called an emergency board meeting. In my opinion, he started a company simply to be the 'boss' because he feels that's his natural station.

  • Fling shut down after blowing through $21 million and turning into a porn site Business Insider
  • Why Fling got banned from the Apple App Store Business Insider

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    London-based Resolve Ltd was appointed as the administrator on August 26,by Nardone's father. The way chat worked in that first version of Fling was, indeed, a problem, he says, and agrees with Apple that users have to be protected.

    Video: Fling app replacement App Review - Fling. Circulens.

    Marco Nardone in London in October Nardone called an emergency board meeting. From then on, Fling really struggled to retain users, with most people downloading the app onto their phone for around 30 days before deleting it, according to one employee.

    Fling shut down after blowing through $21 million and turning into a porn site Business Insider

    A photo from a Fling bus party that was posted on Marco Nardone's Instagram page.

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    One employee said there were "two tours in the USA, including a full-on fucking bus completely decked out in Fling colours.

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    On the day, Nardone asked staff to work late so they could address the issue. Built by a London startup called Unii, Fling allowed people to send photos and videos to strangers around the world. How photo sharing app Fling rallied from its worst nightmare — an Apple App Store removal. Photos on Facebook and Instagram show that Nardone has been away on holiday with his girlfriend during the administration process.

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    Why Fling got banned from the Apple App Store Business Insider

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    In my opinion, he started a company simply to be the 'boss' because he feels that's his natural station. Within weeks of launching, people were using the app to send nude photos and sexual material to strangers.

    Allcock did not respond to Business Insider's request for comment. The random recipients could then chat and reply to the sender.

    Staff said that Nardone lost a lot of weight during the lifetime of Fling but they couldn't understand why. The rest of Fling's funding came from a syndicate of investors that was largely assembled by ex-Goldman Sachs banker turned hedge fund manager Raffaele Costa, according to three former employees.

    As he reached for the investor's phone to show him how to download the app, one of his executives stopped him, muttering "no, no, no.

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    Fling app replacement
    In addition to throwing a Pret a Manger baguette at his father in the board room, Nardone also threw a cup of miso soup at his head of design in front of the whole office, one employee said, while another said that he threw chairs around the office as well.

    With staff leaving and money running out, Fling started to run out of options. Fling was also finding a following on college campuses.

    Fling's tech team wasn't anticipating the initial strain on the company's servers and Fling's infrastructure buckled. A former employee said: In early Julytemperatures were rising in the boardroom on the top floor of a storey office block in Hammersmith, West London. Users immediately took advantage and began behaving as if they were on Chatroulette again.

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